Tag Archives: Middle East

WPP acquires majority stake in leading Middle East venture

WPP announces that it has acquired a majority stake in Team Y&R Holdings, the region’s largest diversified communications conglomerate, founded by Talal Makdessi (ArabAd Man of the Year 2007), established in 1997 and in which WPP has held a minority … Continue reading >

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IAA hosts debate on audio-visual law

The Lebanese Chapter of the IAA has been host late last month to a luncheon at the Beirut Riviera Hotel during which MP Joseph Moghaizel dwelt in detail on the introduction of the new audio-visual law. The luncheon which was … Continue reading >

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Saudi Arabian airlines awards the globe to Intermarkets

After an exhaustive review which included presentations from six of the most qualified advertising agencies in the Kingdom of Saudi Arabia, Saudi Arabian Airlines re-appointed Intermarkets Advertising to handle its worldwide marketing communications account in partnership with its international associates … Continue reading >

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Intermarkets UAE launches Damac’s “Yum Yum Corner”

DUBAI – Intermarkets UAE have been appointed by DAMAC, one of the leading catering companies in the Gulf to launch the first food-court to be opened in the Middle East, at Al Ghurair Centre in Dubai. “Yum Yum Corner” as … Continue reading >

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How can Intermarkets Advertising be sold to WPP if the sales was not complete and there are court proceedings?

I was browsing the internet and to my great surprise I found out that WPP purchased Intermarkets Advertising from Joseph GHOUSSOUB and Talal MAKDESSI. My late father Erwin GUERROVICH has never received the monies due to him for this sale, … Continue reading >

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Rothmans International selects Intermarkets, retains Publi-Graphics for PR

Following a review, Rothmans of Pall Mall (International) Limited confirmed that part of its regional account will move to Intermarkets, the associate company of Rothmans’ UK agency TBWA. However, the tobacco giant will also maintain close links with Publi-Graphics with … Continue reading >

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Trisa gives Intermarkets a bigger smile

“Trisa of Switzerland,” the internationally renowned manufacturer of tooth brushes and hairbrushes since 1887, announced the appointment of Intermarkets Advertising to handle its total communications programme in the Middle East. The appointment was the outcome of a review that “Trisa” … Continue reading >

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Intermarkets wins new accounts

LONDON — Intermarkets, in addition to the Helen Betrix German cosmetics account they’re handling in the Middle East, have won the Meridien Hotels budget for the pan-Arab market. Intermarkets will also be handling the British Home Stores account for the … Continue reading >

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Intermarkets moving towards fabulous expansion

Haress Chehab, creative director at Intermarkets, discussed with Arab Ad in Dubai his background, his special affection for advertising and the challenges of his career in the following interview: AA: Haress Chehab, could you tell us something about your background? … Continue reading >

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